About Us

Our Ranches

Our Ranch is comprised of two historic ranches, the Bonanza Ranch and the Seattle Ranch, both located in the heart of the Bear River Valley among lush green pastures, with breathtaking views of the Valley and the Pacific Ocean from the top of the ranch. Located in Northern California's Humboldt County, Bear River Valley Beef is situated 15 miles south of the Victorian Village of Ferndale and 5 miles from the ocean, in the heart of giant Redwood country.

Our ranch consists of bottom pastures alongside the Bear River and mountainside ranges, where native grasses grow alongside Evergreen Fir trees. Spring water is fed into water troughs where cattle can easily drink their fill. Visit our Products page to see what we offer.

A cowboy on horseback herding a group of brown and black cows near a rustic barn, set against a backdrop of green hills under a clear sky.

The Bonanza Ranch

The Bonanza Ranch was named in the 1860s when there was so much Native American depredation in the backcountry to the east that many ranchers moved their livestock to the coast, where there was less trouble and more protection. As a result, many Bear River and Mattole ranges were seriously overgrazed. Apparently, overgrazing was, at that time, considered a permanent injury to a range. When Joseph Russ purchased what is now the "Bonanza Ranch," he was accused of being "land crazy" - that the range was "all ate out". "You just wait," countered Russ, "that ranch is going to be a Bonanza". And so it turned out to be, and so it was named.

Scenic landscape featuring rolling green hills, a winding dirt path, and a backdrop of dense evergreen trees under a clear blue sky. Ideal for nature lovers and outdoor enthusiasts seeking hiking or photography opportunities.

The Seattle Ranch

According to "Tales Remembered - How Ranches Got Their Names" written by the late Viola Russ McBride (Bill's Mom and daughter of Joseph Russ, one of the pioneers to settle this area), the Seattle Ranch was so named as the Alaska gold rush was on about the time this piece of land was acquired and everybody was talking about difficulties and opportunities at the take-off point, which was Seattle, Washington.